Home > California, France, Value Wines, wine ratings, wine recommendations > Trader Joe’s Wines: Combining Great and Value

Trader Joe’s Wines: Combining Great and Value

November 15, 2019 Leave a comment Go to comments

I travel for business (let’s get it straight – I actually like it). One of my small personal pleasures in such travel is exploring the local wine scene if time allows. I always check for the wineries close to my location (if I have a car, sometimes, those wineries don’t even have to be close). If I can’t find wineries, I’m happy to visit local stores, especially when they come with recommendations, as during my recent visit to Texas and discovering the Spec’s wine store.

When it comes to the wine stores, I have one which stands aside. It is not really a wine store, it is a grocery store that also sells wine. I’m not trying to be mysterious here, you already saw it in the title – yes, I’m talking about Trader Joe’s stores. Trader Joe’s stores can be found pretty much everywhere in the USA, and the store which is less than a mile from my house is considered best on the East Coast (you should see the line of cars trying to enter the parking lot Saturday morning, ohh). But – Trader Joe’s in Connecticut only sell beer, so I have to look for Trader Joe’s wines elsewhere, and this is where the travel comes handy.

What so special about Trader Joe’s wines? Glad you asked, as the answer is very simple – QPR, which stands for Quality Price Ratio. While Trader Joe’s sells some wines from the producers you would easily recognize, the absolute majority of the Trader Joe’s wines are so-called “private labels”. Trader Joe’s is working with producers all around the world to find very inexpensive wines, which also happen to be really tasty. I don’t know how it is possible to have consistently good tasting wines in the $4.99 – $9.99 range, but they actually manage to do it. Those wines might not blow your socks off (some might), but the wines are solid, well made, and yes, tasty. Here you can find an account of some of my past Trader Joe’s visits to check it for yourself. – the question “how do they do it” is always paramount in these explorations.

My visit to Trader Joe’s in Reno, Nevada gave me another round of excitement and envy. Magnums of French Blanc de Blancs sparkling wine and Prosecco for … wait for it … $12.99? How do they do it? No, I didn’t taste these two but based on my prior experience with Trader Joe’s wines, I can imagine that these will be decent  wines. I can continue this “how do they do it” theme for a long time, as the prices for most of the wines are just mind-boggling. Here is a glimpse of the shelves, see it for yourself:

Obvously there is a limit to how many wines I can taste during a short trip, so here is what I do. I set myself a limit, which is practically always at $20, to get as many wines as will attract my attention. I don’t believe I was ever been able to stay within this exact range, but I usually cut it pretty close. First of all, I select the wines by the label, but then I think if I want to try a Portuguese wine or a California wine more. There is no science to my decision process, it is more of a spur of the moment – but having a price limit set helps to make it more organized.

My selection this time consisted of 2 wines from France and 2 wines from Califonia – without having any intent for it to happen this way. I saw two very attractive labels for the California wines, and then Cote du Rhone white wine for $5.99 and French Rosé for $4.99 – there is absolutely no chance those would be good, right? Yes, I blew my budget by $4 to the grand total of $24 for 4 wines – do you expect any of those wines to be any good?

Here is a graphical account of my loot:

And here are the tasting notes:

2017 Phigment Red Wine Blend California (13.5% ABV, $5.99)
Concentrated Ruby
Dark fruit, mint, coffee, a touch of cassis
Fresh crunchy berries, sweet tobacco, baking spices, soft texture, good acidity. Characteristic Lodi touch of cinnamon. Long, pleasant finish.
7+, excellent QPR.

2018 Cellier des Vignes Prestige Côtes DI Rhône AOC (13% ABV, $5.99)
Light golden
Whitestone fruit, a touch of smoke, a hint of pineapple
Clean, fresh, good acidity, a touch of golden delicious apples and white plums, medium finish
8-, excellent, good by itself, should be even better with food

2018 Fleur de Treille Rosé Vin de France (12% ABV, $4.99, 55% Cinsault, 45% Grenache)
Onion peel pink
Strawberries on the nose, nice, clean
Strawberries on the palate, good concentration, good acidity, a nice presence of fruit, nice lemon notes on the finish
8-/8, outstanding QPR, an excellent wine. Really impressive.

NV Gambler’s Flash Red Table Wine Paso Robles ( 13.9% ABV, $6.99, a blend of grapes from 2 vintages)
Dark Garnet, practically black
Serious gunflint, a touch of funk, tart cherries, sage, pleasant
Wow, dark fruit, smoke, touch of coffee, medium-plus body, sweet cherries undertones, perfect balance
8-/8, this is a lot of wine for the money! Great QPR, easy to drink, lots of pleasure, just wow
Definitely an 8 on the second day.

I don’t know how it is possible. 4 out 4 are nicely drinking wines. I would buy either one of them again in the instant – it would be perfect with or without a meal, with a friend and without a friend, these are just good wines at good prices.

Three out of four are a bit of a mystery in terms of grape composition. I would only take a guess on Gambler’s Flash to say that in my opinion, Grenache or Malbec should be a part of the blend – just a guess, don’t think I will ever know if this was correct.

But what I know for sure is that Trader Joe’s did it again – 4 wines, 4 outstanding values, and one happy wine lover.

Have you recently discovered any Trader Joe’s gems on your own? Cheers!

  1. Shreeraj Salunke
    November 18, 2019 at 3:21 am

    In India, we don’t have much choice when it comes to wine. Steals are like the rarest thing possible. However, I had a 2016 ‘Reveilo Grillo’ last year which you get for around 8 or 9 USD (which is as cheap a quality wine gets over here) and it was amazing: Rich citrus & tropical, mineral, and notably saline flavours after a powerful nose of burnt rubber and smoke. Wow. Not everybody’s cup of tea though.

    • November 19, 2019 at 10:48 am

      How big is Indian wine market? Is wine popular there? I had a few wines and whiskey made in India, and they were very impressive, but I would guess this is just an exception?

      • Shreeraj Salunke
        December 8, 2019 at 1:51 pm

        The Indian wine market is pretty expensive. Imports are taxed at 150% by the central government and then again by each individual state. This means wine is only drunk by rich people. It also means that locally made wines are looked down upon as inferior even to cheap imports like Jacob’s creek and yellowtail. Education and consumer desire are also poor. All of this means wine and wine related events are only accessible to a very low percentage of the market. Most wine businesses in India are actually side businesses.

        The impressive whiskies and wines you had weren’t exceptions. Only 2 quality whiskies are made but they’re world class – Paul John and Amrut. The rest of the stuff that you can buy for cheap at any shop is actually distilled from molasses – so it isn’t whisky! There are some great wines, lots of quality wines, and a large amount of ordinary wines. Wineries like KRSMA are producing superb wines year on year. Most of the other wineries have a flagship wine/range, a quality range, a slightly-above-ordinary range, and a less than acceptable, mass produced range of wines. Grover Zampa, Vallonné, York, Fratelli are other good wineries. I’d put India’s best wines among a list like “lesser known appellations that are a steal”. But they’re not of enough quality to shake the wine world just yet.

        • December 9, 2019 at 11:24 pm

          Thanks for the in-depth explanations. I’m familiar with Amrut and KSRMA – both make excellent stuff.

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